Dear Valued Member,
We hope this message finds you well.
As part of our ongoing commitment to delivering world-class wellness experiences, we continually evaluate the performance and future potential of our health clubs. These evaluations help us ensure that our estate remains aligned with the evolving needs of our members and the high standards we set for our facilities.
After careful consideration, we have made the difficult decision to permanently close Virgin Active Riverside on 31 July 2025.
While Riverside has served the community for nearly a decade, the site no longer aligns with the modern design, innovation, and long-term sustainability we strive for across our club network. Despite exploring various refurbishment options, we concluded that even with significant investment, the club would not meet the experience our members deserve or the performance required to remain viable.
We understand this may come as disappointing news, and we want to thank you sincerely for being a part of the Riverside community. Your support and commitment over the years have been greatly valued.
Our team is available to support you with any questions you may have and to assist with next steps. Please feel free to reach out in-club or via [insert contact details] should you need any help or further information.
Thank you once again for being part of Virgin Active.
Warm regards,
The Virgin Active Team
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